About Uberman Agency | Leading iGaming Growth Experts

Get to Know Uberman

We Turn iGaming Challenges Into Measurable Growth

Since 2024, Uberman Agency has been solving critical growth problems for online casinos, sportsbooks, game providers, and gambling platforms worldwide. We’re not traditional consultants—we’re former operators who’ve built successful iGaming brands from the ground up and now help others do the same.

We specialize in four disciplines: Strategic Branding & Market Research, Influencer Marketing, CRM & Player Retention, and Performance Marketing. Our clients operate across 15+ countries and trust us to deliver solutions that generate real profit, not just reports.

38+ Brands Transformed
15+ Global Markets
4 Service Disciplines
2-12 weeks Typical Delivery
40-150% Avg. LTV Improvement
95% Client Return Rate

Our Story

Uberman was founded in 2024 by a team of experienced iGaming professionals who had one shared frustration: the industry was full of agencies selling expensive strategy documents that never led to actual results.

Having personally launched casinos, scaled sportsbooks, managed player retention programs, and built brands from zero—we knew exactly what operators needed: practical solutions implemented fast, not theoretical frameworks that sit on shelves.

Within our first year, we worked with 38+ iGaming brands across Europe, Latin America, Asia, and North America. Our approach was different from day one:

  • We audit the actual problem, not surface symptoms
  • We implement solutions ourselves, not just recommend them
  • We measure success in profit metrics (LTV, CAC, retention, NGR), not vanity metrics
  • We deliver in weeks, not months

One of our earliest successes was helping an affiliate transition to their own casino brand—they reached €280,000 in monthly net gaming revenue within 4 months. That project demonstrated what becomes possible when strategy meets execution.

Today, Uberman operates from global hubs in Cyprus, Spain, Argentina, and Ukraine, giving us 24/7 coverage and deep local market expertise across the regions that matter most to iGaming operators.

Our Mission

To help serious iGaming operators solve the four core problems that limit growth:

1. Brand Positioning That Doesn’t Convert

Generic brands that look like every competitor, weak differentiation, unclear value proposition, high player acquisition costs that never improve.

2. Retention Systems That Don’t Retain

Players deposit once and disappear. Email campaigns feel robotic. SMS timing is wrong. No personalization. VIP programs don’t create loyalty.

3. Market Entry That Burns Capital

Launching in new countries without understanding local player psychology, payment preferences, cultural expectations, or competitive dynamics.

4. No Competitive Intelligence

Operating blind while competitors test new strategies, optimize retention flows, adapt to market changes, and systematically improve their positioning.

We exist to fix these four problems with measurable outcomes in 2-12 weeks, depending on complexity.

What Makes Uberman Different

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Operator Experience, Not Just Consulting Theory

Our team includes professionals who’ve held operational roles at iGaming companies—launching brands, managing retention systems, negotiating with payment processors, and making strategic decisions with real money on the line.

Implementation, Not Just Strategy Documents

When we rebuild a retention system, we create the actual email sequences, SMS flows, and segmentation logic. When we develop brand positioning, we deliver the complete visual identity system ready for implementation.

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Results Measured in Profit Metrics

We measure success the same way operators do: Did player lifetime value increase? Did acquisition costs decrease? Did retention rates improve? Did the market launch generate profitable growth?

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Speed With Substance

Most agencies take 3-6 months to deliver what we complete in 3-8 weeks. This speed comes from experience—when you’ve solved a problem successfully for 15 different operators, you know exactly what works.

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Multi-Market Expertise That Actually Works

With team members in Cyprus, Spain, Argentina, and Ukraine, we bring genuine local expertise to markets across Europe, Latin America, CIS, Asia, and North America. Strategies working in Germany fail in Brazil—we know the difference.

🤝

Partnership Approach

95% of clients return for additional projects after initial engagement. We solve problems that stay solved—when we fix brand positioning or rebuild retention systems, they continue delivering results long after project completion.

Our Four Service Disciplines

1

Branding & Market Research

We solve: Generic positioning that fails to differentiate, names that don’t work internationally, visual identities that look like templates, brand equity that doesn’t convert traffic into deposits.

How we solve it:

  • Strategic brand positioning based on competitive analysis and player psychology
  • Casino and sportsbook naming with cultural testing, trademark screening, and domain strategy
  • Complete visual identity systems (logo design, color systems, typography, comprehensive brand guidelines)
  • Market-specific brand adaptation for different cultural contexts
  • White-label platform customization that creates genuine differentiation

Measurable outcomes: Three brands we positioned and named each generated over €300,000 in monthly revenue within their first year. One game provider reduced planned marketing costs by 65% after we repositioned their offering into a narrative that operators immediately understood.

2

Influencer Marketing

We solve: Wasted influencer budgets on channels with inflated metrics, partnerships that generate impressions but zero quality deposits, campaigns optimized for awareness instead of player lifetime value.

How we solve it:

  • Vetted influencer partnerships across major platforms (Telegram, YouTube, Twitch, Instagram, TikTok)
  • Campaign strategies designed specifically for player acquisition with favorable economics
  • Performance tracking with actual attribution to first-time deposits and lifetime value
  • Market-specific influencer networks spanning Brazil, India, CIS countries, Latin America, Europe, and Southeast Asia
  • Content strategies that build audience trust before introducing gambling offers
  • Continuous optimization based on which channels deliver profitable players

Measurable outcomes: Our Telegram sports channel partnership strategy delivered 85 new players averaging $115 lifetime value through partnerships with 4 trusted sports analytics channels (15,000-40,000 subscribers each) using value-first content with gradual brand integration.

3

CRM & Player Retention

We solve: Retention communication that sounds automated and desperate, poor timing that sends messages when players aren’t engaged, lack of segmentation treating high-value players identically to casual users, lifecycle communication that fails to reactivate dormant players.

How we solve it:

  • Complete retention system audits analyzing email performance, SMS effectiveness, push notification strategies
  • Player segmentation frameworks based on behavior patterns, engagement levels, and lifetime value potential
  • Lifecycle communication strategies covering onboarding, activation, ongoing engagement, reactivation, and VIP progression
  • AI-enhanced retention tools including call programs and predictive churn modeling
  • Gamification mechanics and loyalty program structures that create genuine engagement
  • Brand voice development matching player expectations for each segment
  • Full implementation support including technical setup and team training

Measurable outcomes: Clients typically achieve 40-150% lifetime value improvement. One established operator increased net profit by 25% across key player cohorts simply by optimizing email timing, tone, and segmentation—with zero increase in bonus budgets.

4

Performance Marketing

We solve: High acquisition costs delivering low-quality traffic, marketing channels that generate deposits but poor lifetime value, paid campaigns that can’t scale profitably, attribution systems unable to identify what actually drives results.

How we solve it:

  • Multi-channel acquisition strategies spanning paid social, native advertising, app store optimization, programmatic media, and affiliate partnerships
  • Market-specific campaign optimization accounting for local payment methods, cultural preferences, and competitive dynamics
  • Attribution modeling tracking complete player journeys from initial awareness through long-term value
  • Systematic creative testing for landing pages, advertising creatives, and promotional offers
  • Affiliate program development and strategic partner recruitment
  • Ongoing optimization and profitable scaling based on cohort performance
  • Competitive intelligence revealing competitor acquisition strategies and channel mix

Measurable outcomes: Clients typically see 30-50% reduction in player acquisition costs within 8 weeks while simultaneously improving player quality metrics and retention rates.

Who We Work With

We partner with serious iGaming operators committed to implementing solutions:

Casino & Sportsbook Operators Established brands entering new markets or optimizing existing operations
Affiliate Marketers Transitioning to Operators We’ve helped multiple affiliates build their own casino brands surpassing €300K monthly NGR
White-Label Platform Operators Creating genuine brand differentiation and building retention systems for sustainable growth
Game Development Studios Positioning new games and studios for successful market entry and operator partnerships
Payment Solution Providers Breaking into iGaming through strategic positioning and operator relationship development
Turnkey & White-Label Platform Providers Differentiating in competitive B2B markets through strategic positioning
iGaming Startups Building brands and growth systems from foundation with limited initial budgets

Global Presence With Local Expertise

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Europe (Cyprus)

European market dynamics, operator ecosystems, regulatory environment, payment processors

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Western Europe (Spain)

Southern European markets, Spanish-speaking Latin American markets, cross-border strategies

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Latin America (Argentina)

Brazil, Mexico, Argentina, Colombia, Peru — local partnerships, payment integration, cultural adaptation

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Eastern Europe (Ukraine)

CIS markets, Russian-speaking audiences, emerging European markets

Markets we’ve successfully operated in: Europe (UK, Malta, Germany, Nordic countries, Spain, Poland, Czech Republic), Latin America (Brazil, Mexico, Argentina, Colombia, Peru, Chile), Asia (Philippines, Thailand, Vietnam, India, Indonesia), CIS (Russia, Kazakhstan, Ukraine, Belarus), North America (Canada, multiple US states)

Each market requires different strategic positioning, payment method integration, cultural communication adaptation, and competitive approaches. We’ve completed 30+ market-specific launches and optimization projects.

Why Leading Operators Choose Uberman

🔍Transparency in Everything

Complete visibility into our work. Regular progress updates with actual metrics. Direct communication with team members working on your projects. Clear documentation of decisions, rationale, and expected outcomes.

Speed That Creates Competitive Advantage

Brand positioning: 2-4 weeks. Retention system overhaul: 4-8 weeks. Complete market entry strategy: 8-12 weeks. Competitive intelligence: 2-3 weeks. Speed comes from experience, not cutting corners.

📊Accountability for Real Outcomes

We’re measured by results that impact profit: acquisition cost reduction, lifetime value improvement, retention rate increases, market entry profitability. Not intermediate metrics that don’t correlate with business success.

Proven Track Record

While most projects operate under confidentiality agreements, representative outcomes include:

Affiliate-to-Operator Transition: €280,000 monthly net gaming revenue achieved within 4 months of launch

Retention System Optimization: 25% net profit increase without additional promotional spend through improved communication timing and segmentation

Strategic Brand Repositioning: 65% marketing cost reduction for game provider through clearer value proposition

Market Entry Execution: Profitable operation within 8 weeks in new market through proper preparation and local partnerships

Influencer Campaign Performance: 85 players acquired averaging $115 lifetime value through trust-based sports analytics channel partnerships

CRM Enhancement Program: 40-150% lifetime value improvements across 38+ casino and sportsbook brands

Our Working Process

1

Problem Diagnosis

Comprehensive audit of current situation. Data analysis. Competitive benchmarking. Team interviews. Clear problem definition before solution development.

2

Strategic Roadmap

Specific action plan with defined timelines and measurable success criteria. No vague objectives—concrete metrics tied to business outcomes.

3

Implementation

We build the solutions. Retention flows. Brand assets. Market entry plans with specific partnerships. Implementation is the core service, not just recommendations.

4

Optimization & Transfer

Testing, iteration, and optimization until performance meets targets. Complete documentation and team training for smooth transition to internal management.

5

Ongoing Partnership (Optional)

Continued optimization, competitive intelligence, strategic advisory, and priority response for urgent challenges.

Ready to Solve What’s Limiting Your Growth?

If you’re facing any of these challenges:

  • Brand positioning that fails to convert traffic efficiently
  • Players who deposit once and never return
  • Market entry plans that need local expertise
  • Need for systematic competitive intelligence

We can fix them in 2-12 weeks with measurable results.

We’ll honestly assess whether we can help solve your specific challenge. If we’re not the right fit, we’ll tell you directly and suggest alternatives.