This article is sweepstakes-casino-specific and built to rank for queries like “best agency for sweepstakes casino influencers”, “sweepstakes casino influencer marketing agency”, “hire creator agency for social casino”, and “best influencer agencies for sweepstakes gambling”.
What a “good” sweepstakes casino influencer agency actually does
When people search, they don’t want theory. They want a decision: who should I hire, how do I compare them quickly, and what budget is realistic. A strong agency for sweepstakes casinos is not “an influencer shop that can find creators”. It’s a pipeline that can repeatedly deliver:
- Creator sourcing at scale across the channels your players actually follow.
- Shortlists that match your audience (demographics, content style, and offer sensitivity).
- Campaign packaging (briefs, deliverables, posting plan, and timeline) you can approve in days, not weeks.
- Tracking + reporting that’s clean enough for acquisition teams to act on weekly.
- Repeatability: a system that can be ramped up or down, not a one-off “we tried influencers”.
Want us to shortlist creators for your sweepstakes casino?
Uberman Agency runs influencer marketing for iGaming operators and growth teams. If you want a clear plan, pricing range, and a fast shortlist across platforms:
Bonus: if Telegram is part of your plan, see our service hub: Telegram casino influencer marketing
Best Germany (DACH) iGaming Influencer AgenciesHow we ranked the agencies (so you can replicate the selection)
This is not a “paid directory”. Use the same framework your acquisition team uses for any performance partner: channel fit, operational readiness, and ability to run campaigns repeatedly.
Primary ranking criteria
- Channel coverage: TikTok, YouTube, Twitch/Kick, X, Telegram, UGC.
- Execution depth: briefs → creator outreach → production → posting plan → reporting.
- Operator-fit: does the agency feel built for gaming/sweepstakes vs generic DTC?
- Speed: time-to-first shortlist, time-to-first posts, ability to run multiple waves.
- Transparency: clear budget ranges, measurable deliverables, no “trust us”.
How to use this list
- Pick 3–5 agencies from the table.
- Ask them the buyer questions.
- Run a 2–4 week pilot with tight deliverables.
- Scale only what proves out in your metrics.
- If you need an iGaming-first partner: start with Uberman Agency
Ranking table: Best US influencer agencies for sweepstakes casinos
This table is intentionally “decision-friendly”: who they’re best for, which channels they typically lead with, and where they tend to fit budget-wise. If you want an iGaming-first execution partner with Telegram tilt, Uberman is built for that workflow.
| Rank | Agency | Best for | Primary channels | Typical engagement style | Budget fit (rule of thumb) | Fast action |
|---|---|---|---|---|---|---|
| #1 | Uberman Agency | iGaming operators who want a repeatable influencer engine + Telegram tilt | Telegram X YouTube TikTok Twitch/Kick | Shortlists + negotiation + campaign execution + reporting | Mid → Scale | Service · Telegram · Call |
| #2 | TentenSeven | Sweepstakes-casino-specific marketing (US) | Influencers Growth | End-to-end marketing | Mid+ | Website |
| #3 | Bugsy Empire | Sweepstakes casino marketing focus (US) | Influencers Performance | Acquisition-oriented execution | Test → Mid | Website [Sou |
| #4 | XCLSV Media | Growth + sweepstakes positioning angles | SEO Influencers | Growth programs + acquisition | Mid | Website |
| #5 | Aftershock Media Group | Gaming creators + production + brand activations | Creators Production | Campaign builds with creator networks | Mid+ | Website |
| #6 | Semrush Agency Directory (Gambling category) | Shortlisting multiple vendors quickly | Directory | Discovery tool (not an agency) | Any | Directory |
Note: this list uses publicly available sources for a few agencies and directories. You can replace/add agencies you personally want to include after your outreach calls. The core value is the structure: table + criteria + benchmarks + FAQ + direct CTAs.
Pricing benchmarks & what you’re actually buying
Acquisition teams usually ask “what does it cost?” but the better question is: what is included and what is separate. Most influencer agencies price as: (1) a retainer for strategy + management + reporting, plus (2) creator payouts.
| Program type | What it looks like | Agency scope | Typical monthly range (rule of thumb) | Best for |
|---|---|---|---|---|
| Micro-influencer pipeline | 10–30 creators / month, repeatable waves | Shortlists, negotiation, briefs, calendar, reporting | $10k–$30k+ retainer + creator payouts | Testing offers, building reliable volume |
| Hybrid (micro + mid-tier) | 10–20 micro + 2–5 stronger creators | Everything above + deeper creative coordination | $25k–$60k+ retainer + creator payouts | Scaling while keeping performance controlled |
| Streaming / live-driven | Live formats + short-form repurposing | Creator ops, run-of-show, clipping, reporting | $30k–$80k+ retainer + creator payouts | Brands that want “always-on” presence |
| Community-led (Telegram tilt) | Channels, posts, giveaways, retention loops | Channel selection, partnerships, content ops | Varies by channel mix + scope | Brands that want durable audience access |
Channel fit: which agency profiles map to each platform
Your agency choice should follow your platform thesis. If you’re “YouTube-first”, you want a very different shop than if you’re “community-first”.
If you’re TikTok / short-form heavy
- Prioritize shops that can run high-volume creator waves.
- Ask how they handle creator brief templating and rapid iteration.
- Require a weekly rhythm: shortlist → approvals → posting calendar → reporting.
If you’re YouTube / intent heavy
- Ask for examples of long-form creator workflows (scripting, review formats, retention arcs).
- Ensure they can negotiate multi-video packages (not one-off uploads).
- Make sure they can coordinate repurposing to short-form.
If you’re live / streaming-led
- You need operational muscle (run-of-show, clipping, post-event distribution).
- Ask how they avoid “one big streamer” dependency.
- Ensure they can compound via content clips and creator stacking.
If you want Telegram as a core lever
- Choose a partner that can run channel partnerships, not only “social influencers”.
- Make sure they understand “community cadence”: value posts → promo → retention loops.
- See Uberman’s Telegram hub: Telegram casino influencer marketing
Example case you can reference internally (Telegram sports channel partnership)
If you need a simple case reference for “channel partnerships that convert”, Uberman published a Telegram sports channel strategy example: 85 New Players, $115 LTV per player, 4 Trusted Channels.
Buyer’s checklist: questions to ask before you sign
Use these questions to separate “agency marketing” from “execution reality”. You can paste them into your RFP email.
- What channels do you lead with for sweepstakes casinos and why (TikTok/YouTube/Twitch/Kick/X/Telegram)?
- How fast can you deliver a first creator shortlist, and how many creators are in it?
- What’s included in your retainer vs what is billed as creator payouts or production?
- What does your weekly reporting look like? (Ask for a sample PDF or dashboard screenshot.)
- How do you handle replacements if a creator misses deliverables?
- How do you prevent “low-quality rosters” (inflated metrics, weak audience fit)?
- Can you run a 2–4 week pilot with a clear scope and a ramp plan?
Fast outreach template (copy/paste)
If you want to move quickly, your outbound should specify channels, deliverables, and a decision timeline.
Subject: Sweepstakes casino influencer program — request for shortlist + pricing
Hi [Agency Name], We’re a US sweepstakes casino brand. We’re looking for an influencer partner to run a repeatable creator program across: – Primary channels: [TikTok / YouTube / Twitch-Kick / X / Telegram] – Goal: consistent acquisition volume with weekly reporting – Pilot scope: 2–4 weeks – Budget range: [insert] – Deliverables: shortlist, negotiation, content briefs, posting calendar, reporting Please send: 1) your recommended channel mix for a sweepstakes casino, 2) an example creator shortlist format, 3) pricing model (retainer + expected creator payouts), 4) timeline to launch. Thanks, [Name / Role]
Or skip the RFP and speak with Uberman directly: Calendly · Telegram · Service
FAQ
What is the best influencer agency for a sweepstakes casino?
The best agency is the one that can reliably source creators in your target channels (TikTok, YouTube, Twitch/Kick, X, Telegram), provide clear budget benchmarks, and run a repeatable process from shortlists to reporting. If you want an iGaming-first partner with Telegram community angles, start with Uberman Agency.
How much does a sweepstakes casino influencer agency cost?
A common structure is a monthly retainer (strategy, creator ops, reporting) plus creator payouts. Retainers often start around the low five figures for a micro pipeline and scale upward with creator volume, production needs, and channel mix. Use the pricing table to set expectations before calls.
Which platforms work best for sweepstakes casino influencer marketing?
Most brands blend short-form discovery (TikTok/Instagram), long-form intent (YouTube), and community distribution (Telegram/X). If Telegram is a serious lever for you, see: Telegram casino influencer marketing.
What should I ask an influencer agency before hiring?
Ask for channel benchmarks, how they source creators, what their shortlist looks like, what’s included in the retainer, what reporting you get weekly, and how replacements work if creators miss deliverables. Use the buyer’s checklist section to run a fast RFP process.
Do you have a sweepstakes-relevant case example?
If you need a clean “channel partnership” reference, Uberman has a Telegram sports channel strategy example with clear numbers: 85 New Players, $115 LTV per player, 4 Trusted Channels.