Copyright © 2025 by Uberman Agency. All Rights Reserved.
How proactive, personalized phone support for high-rollers drove a $1.8M GGR uplift in the competitive Brazil market
We launched a dedicated VIP Call Center with a team of native-speaking, sports-obsessed agents trained to provide hyper-personalized, proactive phone support to the top 5% of players.
→ Learn about our Player Retention servicesAgents knew player’s name, favorite teams, betting history, and even their last big win before dialing.
Calls weren’t just for issues: post-win congratulations, pre-major-event betting tips, and check-ins after big losses.
No scripts. Real sports fans who could discuss a Palmeiras match with genuine passion and insight.
In a market like Brazil, where personal relationships and trust are paramount, a simple phone call proved far more powerful than any automated email or chatbot. Our strategy was built on three pillars:
Calls weren’t transactional. We called to congratulate a player on a big Serie A win, or to offer a personalized freebet on their favorite team’s derby. This built emotional loyalty.
Agents were hired for their sports knowledge first, sales skills second. A 10-minute conversation about football created more trust than any promotional offer.
The call center CRM was integrated with the client’s platform, giving agents real-time data on player activity, allowing for truly contextual conversations.
“They didn’t call me to sell something. They called because they knew I was a fan. That’s the difference.”
The VIP Call Center wasn’t just a support channel; it became a primary retention and revenue driver, transforming high-rollers from passive users into loyal brand advocates.
Our retention team builds bespoke strategies for high-value players — from call centers to personalized product features.
Copyright © 2025 by Uberman Agency. All Rights Reserved.