Copyright © 2025 by Uberman Agency. All Rights Reserved.
Copyright © 2025 by Uberman Agency. All Rights Reserved.
We connect casinos, sportsbooks, and game providers with YouTube streamers who deliver real player acquisition—not vanity metrics. From micro-influencers to celebrities, we find creators who understand your audience and compliance requirements.
Book Free Strategy CallMost iGaming brands waste budget on YouTube influencers who look good on paper but deliver zero ROI. Here’s what actually happens behind the scenes.
You partner with a “top” YouTube casino channel only to discover 60% of their views are from bots. Real players never see your offer, and your budget vanishes into fake metrics.
Your sportsbook targets UK players, but the YouTube streamer’s audience is 80% from restricted markets. Now you face compliance violations and wasted ad spend.
You pay €15K for a single YouTube video from a “celebrity” streamer who delivers 3 registrations. Meanwhile, micro-influencers in your niche could have delivered 50x better ROI for the same budget.
The YouTube video goes viral, but you can’t track which players came from that campaign. No data means no optimization, just guessing if it worked.
Your YouTube influencer misses deadlines, changes content last minute, or disappears after payment. You’re left scrambling while competitors capture your audience.
The streamer creates generic “best casino” content that doesn’t align with your unique value proposition. Players don’t understand why they should choose your brand over competitors.
After managing 350+ YouTube campaigns for casinos, sportsbooks, and game providers, we’ve cracked the code on what actually works. We don’t just find influencers—we build strategic partnerships that drive measurable player acquisition and retention.
We analyze real audience quality, engagement patterns, and conversion history—not just subscriber counts.
We match your target markets with YouTube creators whose audience actually lives in those regions and meets age requirements.
Every campaign is designed with local gambling regulations in mind, with content guidelines that protect your license.
We negotiate deals based on actual performance metrics, not vanity numbers—ensuring you only pay for results.
Whether you’re a casino operator, sportsbook, game provider, or payment solution—we have a tailored YouTube influencer strategy for your specific needs.
Find and partner with YouTube creators who specialize in slots, table games, and live casino content. We focus on streamers whose audience matches your player profile and geographic targets.
Connect with sports analysts, tipsters, and sports betting enthusiasts who create content around major sporting events. We find creators who understand odds, markets, and sports betting psychology.
Get your new slots, table games, and live dealer titles featured by YouTube gaming reviewers who specialize in casino content. We focus on creators who drive game trials and engagement.
A Tier-1 online casino wanted to enter the Brazilian market but struggled with player acquisition costs. Instead of spending €50K on two celebrity streamers, we deployed a micro-influencer strategy across 15 specialized YouTube creators.
Read Full Case StudyDifferent stakeholders need different YouTube influencer strategies. We’ve developed specialized approaches for each segment of the iGaming ecosystem.
Player acquisition through slots reviewers, table game specialists, and bonus hunters. Focus on conversion and retention metrics.
Partnerships with sports analysts, tipsters, and betting educators who drive registrations during major sporting events.
Promotion of new slot releases and table games through specialized gaming reviewers who drive game trials and engagement.
Educational content about payment methods, security features, and regional payment options through finance-focused creators.
Content highlighting game variety, exclusive titles, and platform features through multi-game reviewers and comparison channels.
Technical reviews, user experience analysis, and platform comparisons through tech-savvy gaming creators.
No marketing fluff—just practical answers to the questions iGaming operators actually ask us about YouTube influencer campaigns.
Pricing varies dramatically based on creator tier and performance metrics. Micro-influencers (10K-50K subscribers) typically charge €300-€1,500 per video with 8-15% conversion rates. Mid-tier creators (50K-200K) range from €1,500-€6,000 with 5-10% conversion rates. Top creators (200K+) command €6,000-€40,000+ but often deliver 2-4% conversion rates. We optimize budget allocation across multiple tiers rather than putting everything into one expensive creator. Payment structures can include flat fees, performance bonuses, or hybrid models based on registrations and first deposits.
Yes, but with strict compliance requirements. YouTube allows gambling content when creators follow these rules: 1) Content must be age-restricted (18+), 2) Creators must include responsible gambling messaging, 3) They must comply with local regulations in their target markets, 4) No direct calls to action like “click here to deposit” in video descriptions (these must go in pinned comments), 5) No targeting of restricted jurisdictions. We provide detailed compliance guidelines to all creators and pre-screen all content before publishing.
We implement multi-layered tracking: 1) Dedicated promo codes and affiliate links for each creator, 2) UTM parameters for traffic source tracking, 3) Custom landing pages for campaign attribution, 4) Player registration tagging by source, 5) Post-registration behavior analysis (deposit amounts, game preferences, retention rates). We provide weekly performance reports showing registrations, first deposits, NGR generated, and ROI calculations. For regulated markets, we maintain compliance with data privacy regulations while still providing comprehensive campaign analytics.
YouTube excels for evergreen content, discovery, and reaching players who research before playing. Content lives forever and continues driving traffic months after publishing. Twitch dominates for live engagement, community building, and reaching active players in real-time. For most iGaming brands, YouTube works better for brand awareness and education, while Twitch excels for retention and community engagement. Many top creators use both platforms strategically—YouTube for tutorials and reviews, Twitch for live gameplay and community interaction. We develop integrated strategies that leverage the strengths of each platform based on your campaign goals.
We’ve connected 40+ iGaming brands with YouTube creators who drive real ROI—not vanity metrics. Let us build your custom influencer strategy in 48 hours.
Book Free Strategy SessionCopyright © 2025 by Uberman Agency. All Rights Reserved.